Nyckel
nyckel.com · Winter 2022
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- Visits, September
- 120K -17.5% vs August
- 3 month change
- ▼-27% September vs June
- Average visit
- 1:20 industry median 1:08
- Attention minutes
- 160K 0.0005% of the index
What you can learn
- Ranks #374 of 1206 in B2B, ahead of 69% of its peers.
- Visit length of 1:20 is close to the B2B median of 1:08.
- Visits down 27% since June, from 165K to 120K a month.
- Holds 0.0005% of all attention minutes in the index.
- Only 11% of its tracked search volume is its own name: people find it by topic, which is a sign of discovery.
- Its name was searched about 5.47K times a month on Google (Jun to Aug 2026), down 23% on Oct to Dec 2025.
- Brand searches and visits are both falling.
Visits per month
Oct 2025 to Sep 2026. Source: traffic.cv panel estimate.
Against its industry
Indexed to October 2025 = 100. Nyckel against all measured B2B companies.
Searches against visits
Google searches for "nyckel" (DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30) against site visits (traffic.cv). Indexed to October 2025 = 100, October to August.
Top search terms
Searches that send people to nyckel.com, with monthly search volume. Panel estimates: a term can be unrelated to the company.
- ethnicity guesser5.9K
- nyckel930
- ai tooth colour'380
- ai ethnicity guesser980
- gender detector280
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YC profile · nyckel.com · JSON