{"meta":{"dataMonth":"2026-09","source":{"traffic":"traffic.cv panel estimates, month 2026-09, 12-month history","companies":"yc-oss API mirror of the public YC directory, fetched 2026-10-22","press_and_founders":"YC public company pages via YC Mode, crawled 2026-07","brand_search":"DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30","logos":"YC public company logos"},"method":"attention minutes = monthly visits x average visit seconds / 60. mindshare = a company's attention minutes / sum over the index. change3 = visits in 2026-09 vs 2026-06. Visits are rounded to 3 significant figures."},"company":{"visitsAligned":30.7,"slug":"plate-iq","name":"Plate IQ","domain":"plateiq.com","batch":"Summer 2015","year":2015,"status":"Active","industry":"Fintech","category":"Payments","tags":["Fintech","Finance"],"stage":"Growth","teamSize":200,"isHiring":false,"location":"London, England, United Kingdom","oneLiner":"Automated Accounts Payable","ycUrl":"https://www.ycombinator.com/companies/plate-iq","logo":"/logos/plate-iq.png","visits":208000,"last3":[253000,240000,208000],"jun":245000,"change3":-14.9,"changeMonth":-13.1,"avgVisitSec":838,"bounce":8.4,"pagesPerVisit":20.48,"globalRank":0,"attentionMin":2910000,"history":[{"m":"2025-10","v":223000},{"m":"2025-11","v":153000},{"m":"2025-12","v":189000},{"m":"2026-01","v":223000},{"m":"2026-02","v":211000},{"m":"2026-03","v":216000},{"m":"2026-04","v":203000},{"m":"2026-05","v":239000},{"m":"2026-06","v":245000},{"m":"2026-07","v":253000},{"m":"2026-08","v":240000},{"m":"2026-09","v":208000}],"keywords":[{"name":"ottimate","volume":2000,"cpc":2.38},{"name":"ottomate","volume":280,"cpc":0.1},{"name":"kitchen iq subscriptions","volume":50,"cpc":0}],"founders":[{"name":"Bhavuk Kaul","title":"Founder/CEO","linkedin":"https://www.linkedin.com/in/bhavukkaul"}],"news":[{"title":"FTV Capital Invests $160 Million in Plate IQ","url":"https://www.wsj.com/articles/ftv-capital-invests-160-million-in-plate-iq-11636023601","date":"2021-11-04"}],"rank":177,"mindshare":0.0091,"industryRank":19,"industryRankOf":271,"categoryRank":7,"categoryRankOf":56,"batchRank":6,"batchRankOf":31,"percentile":93,"industryMedianVisitSec":94,"cautions":[],"brandedShare":0,"lens":["Ranks #19 of 271 in Fintech, ahead of 93% of its peers.","People stay 13:58 a visit, 8.9x the Fintech median of 1:34. Strong engagement.","Visits down 14.9% since June, from 245K to 208K a month.","Holds 0.0091% of all attention minutes in the index.","Under 1% of its tracked search volume is its own name: people find it by topic, which is a sign of discovery.","Its name was searched about 1.1K times a month on Google (Jun to Aug 2026), down 26.7% on Oct to Dec 2025."],"search":{"kw":"plate iq","vol":1100,"change":-26.7,"series":[1600,1600,1600,1300,1300,1300,1300,1300,1300,1300,1000,1000]},"peers":["stripe","groww","axiom","kalshi","coinbase"],"industrySeries":[100,95.9,100.3,104.4,96.5,108.5,106.4,108.8,109.5,116.8,119.7,120]}}