{"meta":{"dataMonth":"2026-09","source":{"traffic":"traffic.cv panel estimates, month 2026-09, 12-month history","companies":"yc-oss API mirror of the public YC directory, fetched 2026-10-22","press_and_founders":"YC public company pages via YC Mode, crawled 2026-07","brand_search":"DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30","logos":"YC public company logos"},"method":"attention minutes = monthly visits x average visit seconds / 60. mindshare = a company's attention minutes / sum over the index. change3 = visits in 2026-09 vs 2026-06. Visits are rounded to 3 significant figures."},"company":{"visitsAligned":18,"slug":"noora-health","name":"Noora Health","domain":"noorahealth.org","batch":"Winter 2014","year":2014,"status":"Active","industry":"Healthcare","category":"Healthcare","tags":["Consumer Health Services"],"stage":"Early","teamSize":500,"isHiring":true,"location":"Traverse City, MI, USA","oneLiner":"Training patients and their families with health skills","ycUrl":"https://www.ycombinator.com/companies/noora-health","logo":"/logos/noora-health.png","visits":13800,"last3":[19500,16300,13800],"jun":24100,"change3":null,"changeMonth":null,"avgVisitSec":116,"bounce":42.6,"pagesPerVisit":3.8,"globalRank":1352284,"attentionMin":26700,"history":[{"m":"2025-10","v":18700},{"m":"2025-11","v":14400},{"m":"2025-12","v":17700},{"m":"2026-01","v":17700},{"m":"2026-02","v":19200},{"m":"2026-03","v":29200},{"m":"2026-04","v":18600},{"m":"2026-05","v":19900},{"m":"2026-06","v":24100},{"m":"2026-07","v":19500},{"m":"2026-08","v":16300},{"m":"2026-09","v":13800}],"keywords":[{"name":"noora health","volume":1450,"cpc":2.89},{"name":"effectiveness of whatsapp-based education on improving access to postpartum care","volume":180,"cpc":0},{"name":"noora health bangalore careers","volume":130,"cpc":0},{"name":"annual report noora health","volume":120,"cpc":0},{"name":"behaviour change specialist noora health","volume":110,"cpc":0}],"founders":[{"name":"Edith Elliott","title":"Founder/CEO","linkedin":"https://www.linkedin.com/in/edith-elliott-633b7a37/"}],"news":[],"rank":1280,"mindshare":0.000083,"industryRank":116,"industryRankOf":204,"categoryRank":18,"categoryRankOf":37,"batchRank":18,"batchRankOf":23,"percentile":43,"industryMedianVisitSec":84,"cautions":[{"k":"small","t":"Small sample","d":"Under 50,000 visits a month: panel estimates are noisy at this size."}],"brandedShare":91,"lens":["Ranks #116 of 204 in Healthcare, ahead of 43% of its peers.","People stay 1:56 a visit, 1.4x the Healthcare median of 1:24. Strong engagement.","Too small or too new for a reliable 3 month trend (needs 50K visits in both June and September).","Holds 0.000083% of all attention minutes in the index.","About 91% of its tracked search volume is its own name: it depends on people who already know it.","Its name was searched about 3.13K times a month on Google (Jun to Aug 2026), up 14.6% on Oct to Dec 2025."],"search":{"kw":"noora health","vol":3130,"change":14.6,"series":[2400,2900,2900,2400,1900,1900,2400,2400,4400,2900,3600,2900]},"peers":["healthsherpa","athelas","clinikally","7cups","nimblerx"],"industrySeries":[100,102.3,107.8,113.8,102.4,117.8,113.2,119.4,119.8,119.9,122.6,121.5]}}