{"meta":{"dataMonth":"2026-09","source":{"traffic":"traffic.cv panel estimates, month 2026-09, 12-month history","companies":"yc-oss API mirror of the public YC directory, fetched 2026-10-22","press_and_founders":"YC public company pages via YC Mode, crawled 2026-07","brand_search":"DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30","logos":"YC public company logos"},"method":"attention minutes = monthly visits x average visit seconds / 60. mindshare = a company's attention minutes / sum over the index. change3 = visits in 2026-09 vs 2026-06. Visits are rounded to 3 significant figures."},"company":{"visitsAligned":6.2,"slug":"hona","name":"Hona","domain":"hona.com","batch":"Winter 2023","year":2023,"status":"Active","industry":"B2B","category":"Legal","tags":["SaaS","B2B"],"stage":"Growth","teamSize":32,"isHiring":false,"location":"Orem, UT, USA","oneLiner":"Personal Injury Legal Work - Automated","ycUrl":"https://www.ycombinator.com/companies/hona","logo":"/logos/hona.png","visits":20200,"last3":[24300,22100,20200],"jun":25800,"change3":null,"changeMonth":null,"avgVisitSec":18,"bounce":47.2,"pagesPerVisit":1.93,"globalRank":1288374,"attentionMin":6050,"history":[{"m":"2025-10","v":23300},{"m":"2025-11","v":21400},{"m":"2025-12","v":23200},{"m":"2026-01","v":21500},{"m":"2026-02","v":16800},{"m":"2026-03","v":27600},{"m":"2026-04","v":32000},{"m":"2026-05","v":31300},{"m":"2026-06","v":25800},{"m":"2026-07","v":24300},{"m":"2026-08","v":22100},{"m":"2026-09","v":20200}],"keywords":[{"name":"hona","volume":7600,"cpc":3.15},{"name":"hona blog","volume":260,"cpc":0},{"name":"my case legal","volume":740,"cpc":37.3},{"name":"hona extension","volume":50,"cpc":0},{"name":"hona ai","volume":290,"cpc":6.81}],"founders":[{"name":"Josh Christensen","title":"Founder","linkedin":"https://www.linkedin.com/in/joshua-n-christensen/"},{"name":"Matt McClellan","title":"Founder","linkedin":"https://www.linkedin.com/in/matthew-mcclellan22/"}],"news":[{"title":"YC-backed Hona looks to reduce the communication friction between law firms and their consumer clients | TechCrunch","url":"https://techcrunch.com/2024/06/17/yc-backed-hona-looks-to-reduce-the-communication-friction-between-law-firms-and-their-consumer-clients/","date":"2024-06-17"}],"rank":1708,"mindshare":0.000019,"industryRank":905,"industryRankOf":1206,"categoryRank":11,"categoryRankOf":16,"batchRank":75,"batchRankOf":97,"percentile":25,"industryMedianVisitSec":68,"cautions":[{"k":"small","t":"Small sample","d":"Under 50,000 visits a month: panel estimates are noisy at this size."}],"brandedShare":92,"lens":["Ranks #905 of 1206 in B2B, ahead of 25% of its peers.","Visits are short: 0:18 against a B2B median of 1:08. Fast tasks, or visitors leaving early.","Too small or too new for a reliable 3 month trend (needs 50K visits in both June and September).","Holds 0.000019% of all attention minutes in the index.","About 92% of its tracked search volume is its own name: it depends on people who already know it.","Its name was searched about 60.5K times a month on Google (Jun to Aug 2026), up 22.2% on Oct to Dec 2025."],"search":{"kw":"hona","vol":60500,"change":22.2,"series":[49500,49500,49500,49500,49500,49500,49500,60500,60500,60500,60500,60500]},"peers":["dropbox","substack","prolific","meesho","supabase"],"industrySeries":[100,95.3,98.1,108.3,101.4,114.7,113.3,114.4,112.2,115.9,116.9,118.3]}}