{"meta":{"dataMonth":"2026-09","source":{"traffic":"traffic.cv panel estimates, month 2026-09, 12-month history","companies":"yc-oss API mirror of the public YC directory, fetched 2026-10-22","press_and_founders":"YC public company pages via YC Mode, crawled 2026-07","brand_search":"DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30","logos":"YC public company logos"},"method":"attention minutes = monthly visits x average visit seconds / 60. mindshare = a company's attention minutes / sum over the index. change3 = visits in 2026-09 vs 2026-06. Visits are rounded to 3 significant figures."},"company":{"visitsAligned":-15.2,"slug":"deako","name":"Deako","domain":"deako.com","batch":"Winter 2016","year":2016,"status":"Active","industry":"Consumer","category":"Home and Personal","tags":["IoT","Home Automation"],"stage":"Growth","teamSize":11,"isHiring":false,"location":"Seattle, WA, USA","oneLiner":"We make beautiful connected light switches that allow you to control…","ycUrl":"https://www.ycombinator.com/companies/deako","logo":null,"visits":20800,"last3":[26000,26700,20800],"jun":31200,"change3":null,"changeMonth":null,"avgVisitSec":100,"bounce":22.1,"pagesPerVisit":3.72,"globalRank":997423,"attentionMin":34700,"history":[{"m":"2025-10","v":36600},{"m":"2025-11","v":32800},{"m":"2025-12","v":29500},{"m":"2026-01","v":16700},{"m":"2026-02","v":14100},{"m":"2026-03","v":24900},{"m":"2026-04","v":51100},{"m":"2026-05","v":44800},{"m":"2026-06","v":31200},{"m":"2026-07","v":26000},{"m":"2026-08","v":26700},{"m":"2026-09","v":20800}],"keywords":[{"name":"deako","volume":230,"cpc":1.82},{"name":"best wifi whole home lighting system for new home construction 2026","volume":300,"cpc":0},{"name":"deako faceplate black","volume":0,"cpc":0},{"name":"timed motion sensor light switch","volume":600,"cpc":0},{"name":"deako smart switches","volume":150,"cpc":0}],"founders":[{"name":"Derek Richardson","title":"Founder/CEO","linkedin":"https://www.linkedin.com/in/drichardson1976"}],"news":[],"rank":1202,"mindshare":0.00011,"industryRank":203,"industryRankOf":280,"categoryRank":28,"categoryRankOf":34,"batchRank":33,"batchRankOf":41,"percentile":28,"industryMedianVisitSec":93,"cautions":[{"k":"small","t":"Small sample","d":"Under 50,000 visits a month: panel estimates are noisy at this size."}],"brandedShare":30,"lens":["Ranks #203 of 280 in Consumer, ahead of 28% of its peers.","Visit length of 1:40 is close to the Consumer median of 1:33.","Too small or too new for a reliable 3 month trend (needs 50K visits in both June and September).","Holds 0.00011% of all attention minutes in the index.","Only 30% of its tracked search volume is its own name: people find it by topic, which is a sign of discovery.","Its name was searched about 2.4K times a month on Google (Jun to Aug 2026), down 17.2% on Oct to Dec 2025."],"search":{"kw":"deako","vol":2400,"change":-17.2,"series":[2900,2900,2900,2900,2400,2900,2400,3600,2900,2900,2400,1900]},"peers":["reddit","scribd","doordash","airbnb","genius"],"industrySeries":[100,99,104.7,109.5,97,105.7,105,109.7,105.2,109.3,107.3,99.6]}}