{"meta":{"dataMonth":"2026-09","source":{"traffic":"traffic.cv panel estimates, month 2026-09, 12-month history","companies":"yc-oss API mirror of the public YC directory, fetched 2026-10-22","press_and_founders":"YC public company pages via YC Mode, crawled 2026-07","brand_search":"DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30","logos":"YC public company logos"},"method":"attention minutes = monthly visits x average visit seconds / 60. mindshare = a company's attention minutes / sum over the index. change3 = visits in 2026-09 vs 2026-06. Visits are rounded to 3 significant figures."},"company":{"visitsAligned":-28.8,"slug":"binks","name":"Binks","domain":"getbinks.com","batch":"Summer 2019","year":2019,"status":"Active","industry":"Consumer","category":"Apparel and Cosmetics","tags":["Sustainable Fashion","Consumer","E-commerce","Supply Chain"],"stage":"Early","teamSize":70,"isHiring":true,"location":"Bengaluru, KA, India","oneLiner":"A zero inventory, zero returns factory-to-consumer apparel company","ycUrl":"https://www.ycombinator.com/companies/binks","logo":"/logos/binks.png","visits":80100,"last3":[63000,86200,80100],"jun":58100,"change3":38,"changeMonth":-7.1,"avgVisitSec":100,"bounce":31.1,"pagesPerVisit":2.99,"globalRank":406696,"attentionMin":134000,"history":[{"m":"2025-10","v":91100},{"m":"2025-11","v":92200},{"m":"2025-12","v":108000},{"m":"2026-01","v":97200},{"m":"2026-02","v":70100},{"m":"2026-03","v":72400},{"m":"2026-04","v":98700},{"m":"2026-05","v":85400},{"m":"2026-06","v":58100},{"m":"2026-07","v":63000},{"m":"2026-08","v":86200},{"m":"2026-09","v":80100}],"keywords":[{"name":"binks","volume":3870,"cpc":0.35},{"name":"getbinks","volume":280,"cpc":0},{"name":"ready made blouse","volume":640,"cpc":0.06},{"name":"gold gotapatti blouse saree","volume":170,"cpc":0}],"founders":[{"name":"Aamna Khan","title":"Founder","linkedin":"https://www.linkedin.com/in/aamna92/"},{"name":"Raj Vardhan","title":"Founder","linkedin":"https://www.linkedin.com/in/vardhanraj/"}],"news":[],"rank":772,"mindshare":0.00042,"industryRank":134,"industryRankOf":280,"categoryRank":7,"categoryRankOf":14,"batchRank":35,"batchRankOf":69,"percentile":52,"industryMedianVisitSec":93,"cautions":[],"brandedShare":84,"lens":["Ranks #134 of 280 in Consumer, ahead of 52% of its peers.","Visit length of 1:40 is close to the Consumer median of 1:33.","Visits up 38% since June, from 58.1K to 80.1K a month.","Holds 0.00042% of all attention minutes in the index.","About 84% of its tracked search volume is its own name: it depends on people who already know it.","Its name was searched about 86K times a month on Google (Jun to Aug 2026), up 42.1% on Oct to Dec 2025.","More people are searching its name, but visits have not followed yet."],"search":{"kw":"binks","vol":86000,"change":42.1,"series":[60500,60500,60500,60500,60500,74000,74000,90500,90500,74000,74000,110000]},"peers":["reddit","scribd","doordash","airbnb","genius"],"industrySeries":[100,99,104.7,109.5,97,105.7,105,109.7,105.2,109.3,107.3,99.6]}}