{"meta":{"dataMonth":"2026-09","source":{"traffic":"traffic.cv panel estimates, month 2026-09, 12-month history","companies":"yc-oss API mirror of the public YC directory, fetched 2026-10-22","press_and_founders":"YC public company pages via YC Mode, crawled 2026-07","brand_search":"DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30","logos":"YC public company logos"},"method":"attention minutes = monthly visits x average visit seconds / 60. mindshare = a company's attention minutes / sum over the index. change3 = visits in 2026-09 vs 2026-06. Visits are rounded to 3 significant figures."},"company":{"visitsAligned":51.3,"slug":"aella","name":"Aella","domain":"aellaapp.com","batch":"Winter 2017","year":2017,"status":"Active","industry":"Fintech","category":"Credit and Lending","tags":["Banking as a Service","Fintech","Microinsurance"],"stage":"Early","teamSize":60,"isHiring":false,"location":"Lagos, LA, Nigeria","oneLiner":"Diversified credit infrastructure powering payments across Africa.","ycUrl":"https://www.ycombinator.com/companies/aella","logo":"/logos/aella.png","visits":21400,"last3":[12400,18100,21400],"jun":11200,"change3":null,"changeMonth":null,"avgVisitSec":90,"bounce":37.8,"pagesPerVisit":2.8,"globalRank":1173900,"attentionMin":32000,"history":[{"m":"2025-10","v":14200},{"m":"2025-11","v":9080},{"m":"2025-12","v":4230},{"m":"2026-01","v":5910},{"m":"2026-02","v":11700},{"m":"2026-03","v":17600},{"m":"2026-04","v":15000},{"m":"2026-05","v":13300},{"m":"2026-06","v":11200},{"m":"2026-07","v":12400},{"m":"2026-08","v":18100},{"m":"2026-09","v":21400}],"keywords":[{"name":"aella","volume":44030,"cpc":0.16},{"name":"aella application","volume":150,"cpc":0},{"name":"aella.","volume":420,"cpc":0},{"name":"aella website","volume":340,"cpc":0},{"name":"alemcredit","volume":200,"cpc":0}],"founders":[],"news":[],"rank":1226,"mindshare":0.0001,"industryRank":159,"industryRankOf":271,"categoryRank":17,"categoryRankOf":25,"batchRank":30,"batchRankOf":34,"percentile":41,"industryMedianVisitSec":94,"cautions":[{"k":"small","t":"Small sample","d":"Under 50,000 visits a month: panel estimates are noisy at this size."}],"brandedShare":100,"lens":["Ranks #159 of 271 in Fintech, ahead of 41% of its peers.","Visit length of 1:30 is close to the Fintech median of 1:34.","Too small or too new for a reliable 3 month trend (needs 50K visits in both June and September).","Holds 0.0001% of all attention minutes in the index.","About 100% of its tracked search volume is its own name: it depends on people who already know it.","Its name was searched about 25.8K times a month on Google (Jun to Aug 2026), down 38.8% on Oct to Dec 2025."],"search":{"kw":"aella","vol":25800,"change":-38.8,"series":[33100,60500,33100,33100,22200,33100,27100,27100,33100,22200,33100,22200]},"peers":["stripe","groww","axiom","kalshi","coinbase"],"industrySeries":[100,95.9,100.3,104.4,96.5,108.5,106.4,108.8,109.5,116.8,119.7,120]}}