Waypoint
usewaypoint.com · Winter 2021
The email API built for product teams
Small sample. Under 50,000 visits a month: panel estimates are noisy at this size.
- Visits, September
- 14.3K
- 3 month change
- n/a September vs June
- Average visit
- 0:19 industry median 1:08
- Attention minutes
- 4.5K 0.000014% of the index
What you can learn
- Ranks #959 of 1206 in B2B, ahead of 20% of its peers.
- Visits are short: 0:19 against a B2B median of 1:08. Fast tasks, or visitors leaving early.
- Too small or too new for a reliable 3 month trend (needs 50K visits in both June and September).
- Holds 0.000014% of all attention minutes in the index.
- Under 1% of its tracked search volume is its own name: people find it by topic, which is a sign of discovery.
- Its name was searched about 97K times a month on Google (Jun to Aug 2026), up 22% on Oct to Dec 2025.
Visits per month
Oct 2025 to Sep 2026. Source: traffic.cv panel estimate.
Against its industry
Indexed to October 2025 = 100. Waypoint against all measured B2B companies.
Searches against visits
Google searches for "waypoint" (DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30) against site visits (traffic.cv). Indexed to October 2025 = 100, October to August.
Top search terms
Searches that send people to usewaypoint.com, with monthly search volume. Panel estimates: a term can be unrelated to the company.
- wysiwyg email editor open source90
- open source text editor for generating email templates80
- ses not aproved amazon110
- email templaet editor50
- emailbuilder.js20
Neighbours in B2B
Three above and three below by attention minutes.
- Gooseworks#956 · 4.6K min
- Luminal#957 · 4.6K min
- PandasAI#958 · 4.6K min
- Waypoint (this company)#959 · 4.5K min
- Trébol#960 · 4.5K min
- Tailor#961 · 4.5K min
- Ultralight#962 · 4.4K min