Bellabeat
bellabeat.com · Winter 2014
Tech-powered women's wellness.
- Visits, September
- 89.6K -14.9% vs August
- 3 month change
- ▼-24% September vs June
- Average visit
- 1:14 industry median 1:33
- Attention minutes
- 111K 0.00034% of the index
What you can learn
- Ranks #144 of 280 in Consumer, ahead of 49% of its peers.
- Visit length of 1:14 is close to the Consumer median of 1:33.
- Visits down 23.5% since June, from 117K to 89.6K a month.
- Holds 0.00034% of all attention minutes in the index.
- Only 4% of its tracked search volume is its own name: people find it by topic, which is a sign of discovery.
- Its name was searched about 3.13K times a month on Google (Jun to Aug 2026), down 28.8% on Oct to Dec 2025.
- Visits are growing without more brand searches, so the growth is coming from somewhere other than people typing its name.
Visits per month
Oct 2025 to Sep 2026. Source: traffic.cv panel estimate.
Against its industry
Indexed to October 2025 = 100. Bellabeat against all measured Consumer companies.
Searches against visits
Google searches for "bellabeat" (DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30) against site visits (traffic.cv). Indexed to October 2025 = 100, October to August.
Top search terms
Searches that send people to bellabeat.com, with monthly search volume. Panel estimates: a term can be unrelated to the company.
- japanese girl names28.4K
- bellabeat1.2K
- bellabeat leaf380
- russian girl names9.8K
- bella beat180
Founders
- Urska SrsenFounder/CCO
- Sandro MurFounder