
Apollo.io
apollo.io · Winter 2016
Apollo is the foundation of your entire go-to-market strategy.
- Visits, September
- 8.8M -3% vs August
- 3 month change
- ▼-0.3% September vs June
- Average visit
- 7:04 industry median 1:08
- Attention minutes
- 62M 0.19% of the index
What you can learn
- Ranks #10 of 1206 in B2B, ahead of 99% of its peers.
- People stay 7:04 a visit, 6.2x the B2B median of 1:08. Strong engagement.
- Visits down 0.3% since June, from 8.79M to 8.77M a month.
- Holds 0.19% of all attention minutes in the index.
- About 95% of its tracked search volume is its own name: it depends on people who already know it.
- Its name was searched about 246K times a month on Google (Jun to Aug 2026), up 39% on Oct to Dec 2025.
- Brand searches and visits are both rising: attention is building before and after the click.
Visits per month
Oct 2025 to Sep 2026. Source: traffic.cv panel estimate.
Against its industry
Indexed to October 2025 = 100. Apollo.io against all measured B2B companies.
Searches against visits
Google searches for "apollo.io" (DawnTrend brand-search collection (Google monthly search volume for the company name, bucketed), Sep 2025 to Aug 2026, collected 2026-09-30) against site visits (traffic.cv). Indexed to October 2025 = 100, October to August.
Top search terms
Searches that send people to apollo.io, with monthly search volume. Panel estimates: a term can be unrelated to the company.
- apollo706K
- apollo.io113K
- apollo io67.9K
- appolo50.1K
- apollo ai34.7K
In the press
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YC profile · apollo.io · JSON